Best thing you can do with SEO
Best thing you can do when you learn SEO
If you are
at home and looking forward to learn something to earn some money, make a
career or have both without having to go outside then here is one such
professional field.
SEO (search
engine optimization).
The best
thing which you can do with SEO is market a website in one of the most
effective way. With the help of search engine optimization you can make a
website do marketing for itself and reach thousands of viewers.
All you
need to do is start to learn SEO.
Search
engine optimization is one of the best online website marketing techniques.
SEO is one
of the many techniques to do digital marketing. With it you market your
business or anything through your website.
What is SEO and what we mean by this term
SEO stands
for search engine optimization. What we mean by search engine optimization? It
simply means optimizing a website for search engines. SEO is a step by step
process and professional practice.
This
practice comprises of various techniques which help websites target people who
use search engines for information.
This is
done with search engine optimization by actually helping the search engines
discover and recognise your website and its content as helpful for and targeted
towards the information which people are searching for.
SEO is a
focused yet large and widespread professional field which involves basics,
fundamentals, techniques, guidelines, practices, platforms, etc.
What most
learners and even those who practice it refer SEO as making websites rank top
in Google. But it goes beyond.
As we said
it is a practice and a process. This process, therefore starts with deciding to
use search engines to reach your targeted audience, understanding who can be
your audience and what they want or are searching for.
Then you
build content targeted and optimized for the needs of your search audience.
And after
this, we make our content visible on search engines. And after that we work to
improve the visibility of our content or webpages or website in search engines.
This is
done by making webpages or website rank higher. This is ranking.
What SEO does and why we do it
SEO means
making a website ready to appear in search results in order to attract the
attention of more and more interested searchers and more and more search
queries.
The
objective of SEO is to constantly improve the place or position of website for
all its targeted keywords or queries in search engines so that it is visible to
more and more searchers and therefore gets high number of clicks from these
searches, resulting in increase in search traffic.
You may ask
why use or focus on learning SEO only?
Yes, you
are right in asking this. As we said that search engine optimization is one of
the techniques to do digital marketing. The other techniques of channels of
online marketing are social media, PPC, email marketing, and more.
But search
engine optimization is a very effective digital marketing technique.
This is the reason why.
Search
Engines are one of the biggest online place for website traffic. Let us briefly
look into their start, evolution, growth journey. Before starting to learn SEO
fully let us understand how search engines work because this is what is the
base of everything we do in SEO.
Google is
such a popular name that instead of saying search for something, we say Google
it.
There are
millions and millions of people who search on Google. And when you can target
and bring many of these on your website with the help of SEO then this is the
channel you need as your go to marketing channel.
If you want
another strong reason to learn SEO and use it for your website marketing then
here is my story.
The day I realized what is SEO
The day I
realized, my website is not reaching anyone. People on my contact list and
social media contacts are just that much.
The day I
realized the HUGE GAP there was!! There are millions of people for whom I made
my website and the data in it. I was not reaching any more, I was not reaching
anyone new.
The BIG
Question, that was! How do I let those people know that I have a website for
you? How do I make my website reach to all of them?
I searched
the Internet, Google basically. Never did I realize that what I was searching
for was actually functioning or working right in front of me and that I was
playing a part. Only I was on the other side of it.
That's when
I realized. There is something called search engine optimization!!!
I read more
about what is SEO, how it works and what I can do with it or how can it help me
in what I wanted to achieve. It took me few days to realize and truly
understand the meaning of search engine optimization, and not just its full
form or definition. Then I fully understood search engine optimization and why
it is needed and what it does.
AND. That
was it!!! That was the moment!
I realized
and knew that SEO is what I was looking for. It was the answer to my question,
"How to make my website reach the audience for whom I made it".
SEO was the
answer, the solution. SEO meant to make my website reach any number of people I
want. Search engine optimization can make my website reach people I do not even
know, and wonderfully also find out who are these people that are looking for
the information and exactly what they want.
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